Carl’s Jr. 

David Gelb (Chef’s Table, Jiro Dreams of Sushi) directed this Carl’s Jr. “Culinary Perfection” commercial campaign for 72andSunny and Nonfiction Unlimited. Filmed in Redondo Beach, California, in September 2016.

Director

David Gelb

Agency

72andSunny

Production Company

Nonfiction Unlimited

Producer

Franny Freiberger

Camera

RED DRAGON 6K

Glass

Leica Summicron-C

“Worth It”

Hand-Breaded Chicken Tenders

“Manual Labor”

Hand-Scooped Milkshakes

“Geek Out”

Homemade Biscuits